Green Radiology

Leading the Way to Decarbonize Radiology

While the exact size of radiology’s carbon footprint remains unknown, the energy-intensive nature of its equipment makes it a significant contributor to the healthcare sector’s 10 percent share of carbon emissions. A single MRI, for example, expends the energy equivalent to powering 12 US homes and one CT unit equates to three US homes.

UCSF Radiology Hosts #UCSFRadChat During Prostate Cancer Awareness Month

In September, UCSF Radiology hosted a Live Twitter chat on prostate cancer - advances in diagnosis and treatment and what the community wants to know. The event coincided with Prostate Cancer Awareness Month. 

#UCSFRadChat: Eyes on Prostate Health – Join us!

To amplify and continue the great conversation following the prostate cancer awareness event, UCSF Radiology (@UCSFimaging) will be hosting a Twitter Chat on Tuesday, September 24 from 12 – 12:45 PM PDT to coincide with Prostate Cancer Awareness Month. 

Survey Insights Help Capture Why Referring Physicians Choose UCSF Radiology

The UCSF Radiology marketing team is grateful to Bay Area referrers who have provided their feedback regarding customer service needs and communications preferences throughout the past four years.

UCSF Radiology Hosts #UCSFRadChat To Discuss BRCA Genes, Hereditary Cancer and More!

In April, UCSF Radiology hosted our first Live Twitter chat on diagnosing and treating hereditary cancers alongside the UCSF Helen Diller Family Comprehensive Cancer Center (HDFCC) and its Center for BRCA Research. 

#UCSFRadChat: Using Twitter to Chat About Hereditary Cancer

UCSF Radiology is hosting a #UCSFRadChat on Twitter on Friday, April 26, 2019 where we'll be asking a series of questions related to BRCA 1 and BRCA 2 gene mutations, imaging testing, new research and resources available for physicians and patients.

Social Media Marketing: Practical Tips for Measuring your ROI

Social media is not one-size-fits-all. When it comes to using social media marketing in health care, there are a few actions that marketers can take to maximize and measure overall ROI.

Social Media Marketing: Twitter Tips for Health Care Professionals

Recent studies have looked at Twitter use by health care professionals and have found many, especially those in the field of academic medicine, are using the platform quite frequently. UCSF Radiology’s marketing team has put together a list of Twitter Tips.

Social Media Marketing: Importance of Measuring Your ROI

Health care, meet social. Social, meet health care. When measuring social media ROI, it is not a straight line. It is important to make sure your strategy is actually working.

Social Media Marketing: Employee Involvement Can Make the Difference

Working as a team to maximize your social media impact; how every team member can use social to build their own careers and elevate the department.